Stop Spending on Clicks. Start Investing in Outcomes.
In the auction of attention, the most disciplined brand wins. We build the digital infrastructure that transforms every ad rupee into a measurable commercial advantage.
Most agencies focus on the “bid.” We focus on the “business.” We reject the industry’s obsession with vanity ROAS in favor of actual incremental growth. Our approach prioritizes precision targeting across LinkedIn, Meta, Google and emerging platforms to ensure you are only paying to reach high-intent stakeholders.
We combine audience intelligence, platform expertise and continuous optimisation to deliver growth. With Umanshi, you are in a good place to build acquisition systems that scale revenue.
Helping Bold Ideas Find Their Good Place
Ideas That Reached
The Good Place
Intent Over Impressions
We engineer acquisition strategies around customer economics, market behaviour and measurable performance so every campaign strengthens growth and protects long term profitability.
Audience Intelligence
We identify high value customer segments and optimise targeting based on behavioural performance data.
Precision Arbitrage
We identify the gaps in platform auctions where your brand can win high-value attention at the lowest possible cost.
Dynamic Creative Logic
We deploy iterative creative cycles that adapt in real-time to how your specific stakeholders are behaving.
A 6-Stage Performance Engineering Process
01
Audience Synthesis
We move beyond basic demographics to map the behavioral intent of your stakeholders. This allows us to target not just who they are, but where they are in their decision-making journey.
02
Creative Engineering
We build ads that don’t just look good; they work. Every visual and headline is designed to disrupt the scroll and trigger a specific, measurable cognitive response.
03
Tracking Infrastructure
We verify your data pipes before spending a single rupee. We ensure that every conversion is accurately attributed, giving you the clarity needed for high-stakes decisions.
04
Signal Stress-Testing
We launch small-scale pilot campaigns to gather real-world data. This allows us to prove our thesis and identify the “winning” variables before you commit significant capital.
05
Aggressive Budget Scaling
Once a winning formula is identified, we scale rapidly but responsibly. We monitor for diminishing returns to ensure your growth remains profitable at every level.
06
Full-Funnel Attribution
We analyze the campaign’s impact across all touchpoints. This provides a holistic view of how paid media is fueling your long-term business objectives.
The Anatomy of a High-Yield Ad Engine
Every high performing acquisition program depends on these core elements that drive efficiency, scalability and sustained profitability.
Frictionless Landing Paths
Ensuring the click leads to a high-converting destination designed for immediate clarity
Algorithmic Feed Control
Optimizing for the AI-driven bid strategies of Google and Meta to gain priority placement.
Message-Market Fit
Aligning the tone of your ad perfectly with the specific platform culture and user mindset.
Creative Refresh Cycles
Proactively updating visuals to prevent "Ad Fatigue" and maintain high engagement rates.
Negative Keyword Governance
Eliminating wasted spend by ensuring your brand never shows up for irrelevant queries.
Multi-Touch Retargeting
Nurturing non-converters with follow-up narratives that answer their specific lingering objections.
Performance With Accountability
We operate with commercial discipline, transparent reporting and direct accountability for performance outcomes that matter to business leadership.
Profit Focus
Every decision prioritises sustainable profitability rather than short term growth spikes.
Platform Mastery
Deep expertise across Meta, Google, Pinterest, Snapchat and emerging performance platforms.
Growth Stability
We design systems that protect performance during market changes and competitive shifts.
Clear Reporting
Transparent reporting connects campaign performance directly to business results and future growth opportunities.
Platform-Specific Strategic Interventions
We deliver comprehensive email marketing services for startups, SMEs and enterprises across diverse industries and customer segments.
Google Ads
Capturing the high-intent moment when customers are actively looking for your specific solution.
LinkedIn Ads
Targeting decision-makers and C-suite executives by job title, company size and industry.
Snapchat Ads
High engagement campaigns capturing younger demographics and emerging consumer segments.
Meta Ads
Leveraging advanced behavioral targeting to drive volume across Facebook and Instagram.
Pinterest Ads
Positioning lifestyle and retail brands at the very beginning of the customer's "inspiration" phase.
Retargeting
Re engaging warm audiences to improve conversion rates and purchase completion.
Performance Intelligence Systems
We integrate advanced analytics and campaign platforms to manage targeting, creative, tracking and optimisation across all performance channels.
FAQs
Usually, it is creative fatigue or rising platform competition. We solve this by diversifying your channels and engineering "scroll-stopping" new narratives.
Yes, but the goal shifts from a "sale" to a "high-value meeting." We build sequences that pre-qualify leads so your sales team only speaks to winners.
Google captures demand; Meta creates it. We analyze your specific market stage to determine the optimal budget mix between the two.
Initial performance signals appear within 2-3 months with consistent revenue impact developing over subsequent optimisation cycles.
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Ready to find your good place?
Whether you are a Startup proving a concept, an SME breaking a growth ceiling or a Social Enterprise scaling impact, you need visibility that converts.
For Family Businesses and Legacy Brands, we bridge the gap between decades of trust and future relevance to ensure your market perception finally matches your actual value.
