Date
August - September 2023
Project
Sales presentation
Client
KLT Automotive
Duration
2 months
Converting Manufacturing Depth into a High-Impact Sales Deck
Client Overview
KLT Group is a 30-year-old manufacturing group serving automotive OEMs through plants in Palghar, Urse, Chennai, Uttarakhand and South Africa, with capabilities spanning tubular products, hydroforming and complex automotive assemblies.
About Project
KLT had a formidable track record—decades of work, marquee clients, multiple factories and a vast product portfolio. Umanshi was brought in to revamp their sales deck so this depth could be communicated clearly, confidently and convincingly to prospective customers.
Challenge
Too Much Legacy to Communicate
KLT’s challenge was not credibility, but abundance.
With 30 years of manufacturing history, multiple plants across India and South Africa, and hundreds of automotive components delivered to leading OEMs, deciding what to foreground in a first sales conversation was critical. The deck earlier tried to show everything, diluting impact.
What Sales Teams Explain Orally, Deck Didn’t
A lot of KLT’s strengths lived in conversations, not slides.
For example, teams would verbally explain why OEMs trust them for hydroformed chassis parts, or how proximity of plants to automotive hubs reduces lead times, but these proof points were missing or scattered in the deck.
Winning New Business, Not Just Showcasing History
The deck needed to close, not just inform.
It had to answer the three things customers look for before awarding business—and back each with hard data from KLT’s operations.
Our Strategy
Discovering what buyers look for
Through discussions with promoters and customer-facing teams, three decision drivers became clear.
1. Manufacturing depth (press capacities, automation, in-house processes),
2. Consistency over decades (repeat OEM programs, long-term relationships),
3. Future readiness (EV components, defence sub-assemblies).
The challenge was to ensure the deck clearly answered these before a prospect even asked
Proof Over Promises
Every claim was backed with data.
Instead of saying “strong manufacturing,” we showcased 20T–5000T press capacity, hydroforming presses by Schuler (Germany), ERW/CDW tube mills, robotic welding and in-house CED paint shop capabilities.
Structuring Depth into a Logical Flow
We reorganised the story.
The deck moved from legacy → product breadth → manufacturing capability → plant footprint → future-ready mobility work, making it easier for prospects to connect capability to their needs.
Testimonial
Sales Deck That Talks Like Our Team
Team Umanshi has significantly contributed to our online and client-facing presence with their strategic approach, creativity, and dedication. The revamped sales deck clearly communicated our manufacturing depth, operational scale, and future readiness. The team understood our business, asked the right questions, and ensured every slide reflected credibility. This has strengthened first meetings, improved sales confidence, and accelerated deal conversations across our OEM network.
Anuj Thakkar
AGM Business Development, KLT Automotive
Built for Business Outcomes
Improved Sales Confidence
Sales teams could rely on the deck, not memory.
Stronger First Meetings
Prospects grasped KLT’s scale and seriousness quickly.
Faster Deal Progression
Data-backed capability reduced follow-up explanation cycles.
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