Client Overview
AppHelix, a Bangalore‑based engineering and technology firm with 2+ years of industry presence, delivers strategic product engineering, GenAI‑native solutions and scalable software through consulting‑led development to startups and enterprises.
Problem Statement
AppHelix had no digital presence to reflect its engineering depth, consultative approach or Gen AI–native thinking making it difficult to signal credibility to enterprise decision-makers.
Our Approach
Umanshi built AppHelix’s website from zero starting with positioning clarity and translating it into a structured, enterprise-grade digital experience. The outcome is a website that communicates consultative depth, engineering rigor and long-term scalability.
Every page was designed to reduce ambiguity for decision-makers, improve discoverability across high-intent searches, and establish AppHelix as a serious engineering partner rather than a generic software vendor.
Custom Design
Built entirely from scratch—strategy, copy, UX, design, SEO
Core Web Vitals Optimised
Fast load times, clean architecture, SEO-ready foundation
Search-Intent Mapping Across Pages
Services, capabilities and narratives aligned to
buyer queries
The Umanshi Edge
(Our Secret Sauce)
A future-ready website engineered to communicate clarity, credibility and consultative depth—designed to scale with AppHelix’s growth and evolving AI-led offerings.
Positioning
Defined AppHelix’s strategic engineering narrative and Gen AI–native thinking, ensuring the website speaks to founders, CTOs, and enterprise buyers—not mass-market prospects.
Experience
Designed a clean, structured UX with strong hierarchy, eliminating noise and making complex offerings easy to understand for senior decision-makers.
SEO
Implemented on-page and technical SEO foundations aligned to high-intent engineering and AI queries, setting the base for long-term organic discoverability.
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