25 Jul 2024, Mumbai: Umanshi Marketing, a full-service marketing & PR agency catering to startups and SMEs, announced a stellar performance in the first quarter of 2024, securing over ₹1.5 crore in new contracts.
This growth underscores the agency’s commitment to deliver impactful marketing solutions that align with the client’s business goals and drive results.
The contracts encompass marketing services ranging from branding, PR and digital marketing services designed for businesses aiming to accelerate their growth. Some of the new clients that Umanshi has onboarded include:
- Anthem Biosciences, Bengaluru-based drug researcher and manufacturer
- Brick&Bolt, a Bengaluru-based tech start-up disrupting the construction and real-estate space
- Shavo Technologies, a Pune-based precision engineering company
- FootSecure, a Bengaluru-based start-up focusing on podiatry services and custom footcare products
- Decorati, an Indore-based OEM of handcrafted luxury glassware
- Chirag Carriers, a Mumbai-based road transportation company
“We’re exhilarated to welcome these visionary companies on board,” says Tamanna Gupta, Founder, Umanshi Marketing. “The journey from understanding their unique business needs to crafting a roadmap of possibilities that goes beyond vanity marketing metrics was exciting. We now look forward to co-achieving their business goals such as creating a category, earning credibility, crafting a distinct identity and having their stories resonate with the world.”
In just under 5 years, Umanshi has established itself as a formidable partner for ambitious businesses. The collective efforts of Umanshi’s PR arm, complemented by its digital and branding divisions, have played a pivotal role in not only co-achieving client growth ambitions but also in significantly broadening Umanshi’s customer base, particularly within the startup and SME landscape.
“Onboarding Umanshi for their PR services marks an exciting new chapter for FootSecure. Their quick understanding of our sector and seamless integration with our team has been impressive. We are looking forward to their expertise in category creation and thought leadership to enhance our brand’s message and visibility. We are impressed with the involvement of the leadership team at every stage,” says Dr. Sanjay Sharma, Founder, FootSecure.
Mohit Maheshwari, Chief Growth Officer, Brick&Bolt says, “We reached out to Umanshi with our problem statement to help accelerate Brick&Bolt’s brand and communication efforts in our key geographies. We were very impressed with how the team approached the problem and the clarity they had in their pitch. We are looking forward to working very closely with the Umanshi Team on augmenting our communication efforts to solidify our position as India’s No. 1 tech-enabled construction company.”
By the end of FY 2024-25, with the fast-growing client base, Umanshi aims to achieve a 300% revenue growth target. Umanshi caters to rising businesses that demand pithy marketing approach with deeper involvement of senior team members, ensuring strategies are executed to bring the desired results. It is not a surprise then that Umanshi is pioneering the ‘agency as an in-house CMO’ concept by serving as an extended marketing arm for brands in the startup and MSME sectors. This focused approach has not only helped the agency to disrupt the market but also reinforces Umanshi’s commitment to delivering indispensable support to businesses navigating these competitive landscapes.
About Umanshi Marketing & Branding:
Umanshi Marketing & Branding is a full-stack agency specialising in startups and SMEs with a network across 22 cities nationally. Its comprehensive range of services includes brand positioning, brand identity design, PR, events, digital marketing, marketing strategy and more. Its mission is to empower startups, SMEs and social enterprises with insightful marketing tools to help them make the exponential leap from the local to the global stage. Umanshi Marketing is a winner of the several prestigious awards such as Economic Times Kaleido Awards 2024, International Brand Equity Bharat Startup Awards in partnership with the MSME Promotion Council in the categories of Startup Marketing Agency of the Year 2022-23, Innovative Service for the Year 2022-23, the Fractional CMO & Mentor of the Year (West India) 2022-23.
